ELECTRONICS + TECHNOLOGY
HP Pavilion personal notebooks had heating problems. We turned this problem into an advantage.
- Social Media
We prepared a campaign highlighting the HP Pavilion’s color alternatives and the Bang & Olufsen sound system. Influencers who has different styles were selected for videos. The #tarzmeselesi, which is the tagline of the campaign, was matched with the different hobbies of influencers and the different colors of the HP Pavilion.